Blogs

Ultimate Guide to Google Ads Invalid Clicks

As per the Google Ads definition, invalid clicks are “Clicks on ads that Google considers to be illegitimate...”

Read More

Full Guide to Google Ads Keyword Match Types in 2024-2025

Every PPC beginner knows that doing keyword research, selecting the best keywords, and implementing them...

Read More

Smart vs Search Campaigns: Which Should You Use in 2024?

Smart campaigns are automatically set up and optimized for you, requiring minimal effort on your side...

Read More

PPC Click Fraud Puts Fortune 500 Companies at Risk

While there are many forms of digital advertising, the world’s biggest and most successful companies...

Read More